Trans-Reflective+LCDs

= Trans-Reflective LCDs = toc Trans-reflective Liquid Crystal Displays, or LDCs, are a type of display that reflect light as opposed to being backlit as many displays are. They have a special layer, called the trans-reflective layer, that reflects ambient light back through the screen. This is particularly useful in direct sunlight, but also improves image and color quality overall. Trans-reflective technology does not produce heat or require additional energy consumption. Typical power consumption is up to 60% less than traditional backlit displays. A display that is solely trans-reflective does not work well in low light conditions; for this reason, trans-reflective displays are designed as dynamic hybrids of trans-reflective and backlit technology where the backlighting takes over in low light environments. = = = =

Why Does it Matter?
The trans-reflective LCD represents a major improvement in the ability to display text and other information on computer screens. This improvement marks the beginning of the shift to digital access being the primary method that users rely on to access information. This shift will have a profound effect on all information centers to the point that most users will find it more convenient and desireable to access information in digital format. Information centers will need to move to make the information they house digitally available as the ability to view them rivals the printed page. As displays continue to improve, more users will start accessing information through digital means. As it becomes easier to access information digitally, more people will do so. This will benefit all information centers by increasing their patronage if they move to embrace the current trend.

Examples
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= **References** = = = Canshuang. (Aug 30, 2007). Sunlight Readable LCD test. In //Youtube//. Retrieved November 15, 2011, from [].

Irontech Industrial Displays. (n.d.). Transreflective LCD monitors for sunlight. In //Irontech Industrial Displays//. Retrieved November 15, 2011, from [].

MultiQ. (2009). MultiQ Transreflective. In //Identivue//. Retrieved November 15, 2011, from [].

ScreenTec. (2003). Reflective vs. Trans-Reflective Displays. In //ScreenTek//. Retrieved November 15, 2011, from [].